For the second time this year, an image from Bizarre Creations' Microsoft exclusive Project Gotham Racing series found its way into a Sony promotion. On a Spanish internet ad for both Kia Motors and the PlayStation 3, a virtual Kia car with a PGR license plate could be clearly observed in a scene where the virtual and real car kept fading into one another. Though it has since been fixed, CVG managed to capture the incident.
Previously, a PGR3 render had been used by Sony to promote Gran Turismo: HD on Sony's official PSP Connect site. As CVG suggested, we don't blame Sony for this ad blunder -- more likely the err came from Kia's camp. Shame on Kia, though, for realizing that this image obviously isn't "True HD"; that should've been the first red flag that something is amiss.
Reader Comments (20)
Posted: May 17th 2007 2:58PM (Unverified) said
hahaha, hilarious
Posted: May 17th 2007 3:13PM (Unverified) said
Awesome. How does that even happen, let alone happen twice?
Posted: May 17th 2007 3:15PM (Unverified) said
The Spanish site compared driving a Kia to driving a Ferrari Enzo on the PS3... Not only did they use a screenshot of PGR3, but they got the car wrong too. That's a F430, not an Enzo. lol
Posted: May 17th 2007 3:50PM (Unverified) said
Life is just too funny sometimes.
Posted: May 17th 2007 3:57PM (Unverified) said
this is great.
Posted: May 17th 2007 3:57PM (Unverified) said
this is great.
Posted: May 17th 2007 4:25PM deaftly said
for a minute i thought sony could go a week without another blunder, but they came through again, thank god
Posted: May 17th 2007 4:28PM iBubbles said
This reminds me. Forza 2 is coming up. yay
Posted: May 17th 2007 4:32PM (Unverified) said
Posted: May 17th 2007 4:33PM kabes said
I was worried about a lack of Sony screw-ups this week, but of course they never fail to deliver. I should have never doubted them.
Posted: May 17th 2007 4:40PM (Unverified) said
The people in the comments still blaming this on Sony are great. Strong work guys.
I do love the idea this implies — Kia. It's almost like driving a real car.
I do love the idea this implies — Kia. It's almost like driving a real car.
Posted: May 17th 2007 5:01PM JoshMilewski said
Everyone's doing it!
Posted: May 17th 2007 5:21PM (Unverified) said
anyone confirm if you use someones product in a advertising you have too ask for permission too use said product....im sure someone at sony was given a heads up about this...im sure huh???
Posted: May 17th 2007 5:32PM sand0789 said
Okay, once is an accident. Twice fishy. If it happens a third time I will call shenanagins.
Posted: May 17th 2007 6:20PM JimJim said
Oh my, *LOL*
Posted: May 17th 2007 6:48PM einhanderkiller said
All I see is Ridge Racer.
Posted: May 17th 2007 7:25PM (Unverified) said
Who wrote this!?!?!?
:a virtual Kia car with a PGR license plate could be clearly observed in a scene where the virtual and real car kept fading into one another
JESUS!
Do you have any idea what a Kia looks like????
This is a Ferrari!
:a virtual Kia car with a PGR license plate could be clearly observed in a scene where the virtual and real car kept fading into one another
JESUS!
Do you have any idea what a Kia looks like????
This is a Ferrari!
Posted: May 17th 2007 7:55PM (Unverified) said
Who owns the rights to Project Gotham Racing? Bizzare or Microsoft? Because if Bizzare own the rights, could these be signs that PGR may appear on PS3, now that this mistake has happened twice? I mean, Sony was the publisher for Geometry Wars on mobile phones, so perhaps MS doesn't own Bizzare and the rights to their games?
Posted: May 17th 2007 10:48PM (Unverified) said
Philippe Valois, have you even been to the website? The image flashes between the car from the game and an image of a Kia - hense making that statement very true.
Posted: May 18th 2007 2:14AM (Unverified) said
Hmm,wow that cannot be true PGR3 looked like Gran Turismo 3 :) That looks a little better
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